For anyone who still wonders where all CIG's money went...this is where. To their massive PR campaign that purchases front page website articles promoting their game, and also to their YouTube fluff that is currently in the form of ATVs.
That stuff isn't cheap and CIG's been doing it for a LONG time which means millions have been spent trying to advertise the game in order to cover up a lack of development progress. Right now (more than ever) they needed something to take the attention off the ongoing delays of 3.0, so they paid the German website to publish their article while hoping for all the followup off-tangent responses.
It's cold, calculated, traditional PR propaganda that's on display right now.