That video is basically everything gone wrong with SC. It is impossible to not find any of these "sins" from CIG's approach to game development. But SC is not just a game, it is a religion, the way Crobert running this marketing campaign is as far as a conman can go. Is this intentional or accidental? We do not know, YET, but SC's marketing can be perfectly matched to a CULT. This is when supporters no longer motivated by their personal gain, instead they are perfectly aware and willing to make sacrifice to the scheme. SC is not selling a game or a product, it no longer need to "lie" about anything, it is selling a vision, and the only business that sells vision to its customer is called religion. This is why SC had long passed the state of a scam, and become a cult. Crobert is the savior of PC gaming, and SC is the promise land of paradise. And therefor hostility toward any criticism that disrupts shitizen echo chamber. SC qualify as a cult is also in a sense that typical brand loyalty is based on a lengthy history of trading real good and service with the end customer, SC is unique because it gained the so called "loyalty" without any "product" and only replied on marketing. When SC go down, it will be a catastrophe for crowd funding as a business model, on a scale that will dwarf the likes of NMS and Mighty number 9. It will become a classic textbook material for sociology in the times to come.